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Profit With Purpose - How Stretch Inc Turned Financial Clarity Into Business Growth

  • Dan Meyer, Founder of Stretch Inc
  • Industry: Stretch Tent Hire Service
  • Duration: 12 Months (and ongoing)
  • Package: Outsourced Accountant + Profit First Implementation

The Challenge

Dan came to us in July 2024 with a clear goal: he didn’t just want bookkeeping—he wanted a partner who understood the Profit First method and could help him build a more intentional business. His biggest frustration? A growing company with no clear structure around cash flow, tax, or reward. He needed more than compliance—he needed clarity.

The Solution

We started with a full Profit First implementation and to support the system, we also handled daily bookkeeping, monthly financial reviews, and complete tax and VAT compliance.

  • Calculated starting allocation percentages tailored to his current financials
  • Designed a step-by-step plan to move toward target profit percentages
  • Set up both standard and advanced Profit First accounts for cash flow control, including funds for VAT, tax, capex, and staff bonuses
  • Aligned his financial structure with his personal goals—like buying a home and taking stress-free holidays

The Results

Over just 9 months:

  • Profit allocation increased from 2.5% to 7.5%
  • R281,250 in profit rewards distributed—used for a holiday and a house deposit
  • VAT and tax are no longer a stressor—there’s always money set aside, and even some left over
  • Monthly reviews support investor conversations with professional reports
  • 113% growth in turnover
  • 56% increase in net profit over the financial year

What Dan Says

“Thanks to Marius and Go Map, I sleep better at night knowing the money is set aside. I used to dread VAT, now I look forward to it. My business is too big for a basic bookkeeper but not big enough for an in-house accountant. Go Map fills that gap perfectly.”

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